What’s the point of International Women’s Day anyway?

Today, 8th March, is International Women’s Day and I, for one, am always delighted when this day rolls around. It’s a great reminder to celebrate the incredible women in our lives and remember the struggle for equality that so many before us have faced.

But it still shocks me that a number of people fundamentally don’t understand that it should be all about equality, not championing one sex over the over.

A woman is human. She is not better, wiser, stronger, more intelligent, more creative or more responsible than a man. Likewise, she is never less. – Vera Nazarian

It really shocked me today when someone commented on my Facebook post: “The fact that women need ‘a day’ to prove that they are powerful…kind of proves they’re not.” I politely reminded him that there’s also an International Men’s Day (19th November) and we don’t ‘need’ a day, but why not celebrate when one exists?

One brand that also seems to have missed the point entirely is Brewdog. They launched a pink IPA ‘beer for girls’ ahead of International Women’s Day 2018 and, surprise surprise, this move spectacularly backfired. This tweet sums it up nicely:

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Happy International Women’s Day, everyone.