The World Cup wonder app that’s as addictive as the game

England may be on the brink of an embarrassingly early exit from the World Cup, but that certainly doesn’t mean I’ll be switching off the football any time soon.

This year’s World Cup seems to be more addictive than ever thanks, in no small part, to social media.

Source: FIFA.com

Source: FIFA.com

I downloaded the official FIFA World Cup app at the start of the tournament and it’s one of the best sporting apps I’ve seen. My favourite bits are the ‘Statistics’ and ‘Social’ tabs which both offer a wealth of fascinating facts (if you work in PR, you’ll completely understand the appeal of a strong statistic).

Whether you want to know which player’s had the most attempts on goal (Neymar, so far), the average number of passes per match (currently 780), tweets per minute (23) or an individual player’s social ranking (Lampard’s on top, surprisingly), this app has got it all. Trust me, if you love statistics you’ll be in seventh heaven.

I’ll be keeping a keen eye on the app and hoping everything that needs to happen for England to make it through somehow does by the end of next week. Come on England (and Italy, since so much is riding on your results, too)!

 

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